ART DIRECTION / CONCEPT DEVELOPMENT / STOP MOTION
American Express ahd Etsy partnered up for Small Business Saturday. We were assigned to create four stop motion GIFs that represent our partnership for both organic and paid social media channels. I lead, collaborated and created concepts for four different directions. The first three were selected to be used for American Express, Shop Small and Etsy social channels.
Copywriter: Aaron Rodriguez
Photography: Sarah Anne Ward